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Fantasy Football Draft Strategy: WR2 Theory in Action

Fantasy Football Draft Strategy:

Fantasy Football Draft Strategy: WR2 Theory in Action

Last year WR2 Theory was forged in the fires of fantasy football analysis with a little help from JJ Zachariason and John Daigle. Accurately predicting the ascension of Calvin Ridley, D.K.Metcalf, Robert Woods, Diontae Johnson, CeeDee Lamb, Brandin Cooks, and Justin Jefferson was a nice start. This year I am back for more with a whole new set of wideouts for the 2021 WR2 Theory. But what does WR2 Theory look like in action, when the draft bullets are flying in the heat of life and death fantasy drafting?  

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This article will walk you through a12 Team PPR draft using WR2 Theory to practically show you how to successfully build a winning roster that is loaded with upside at the wide receiver position. We will be drafting from the 6th spot and using 4for4.com ADP as our guide. WR2 Theory works from any position on the draft board, but drafting from the 6th position provides more flexibility to react to your draft as it unfolds. 

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Drafting WR2 Theory

 Rounds 1-3 

Most undervalued wide receivers aren’t typically found in the first few rounds of drafts, so we will use these rounds to load up on running backs and premium tight-ends. Targeting specific PPR backs with upside is helpful given your limited overall exposure to the running back position. 

WR2 Theory in Action

GLENDALE, ARIZONA – AUGUST 20: Tight end Travis Kelce #87 of the Kansas City Chiefs on the sidelines during the first half of the NFL preseason game against the Arizona Cardinals at State Farm Stadium on August 20, 2021 in Glendale, Arizona. The Chiefs defeated the Cardinals 17-10. (Photo by Christian Petersen/Getty Images)

Round 1 – 1.06 – Travis Kelce – Kansas City Chiefs – TE1

Knowing that I will be smashing wide receiver in the middle rounds frees me up to shot my shoot and snag the best tight end in the game in Travis Kelce. His floor is 8 touchdowns, 90 catches, and 1,100 yards, as a freaking tight end!! 

Kelce’s quarterback, Pat Mahomes has thrown 114 touchdowns and close to 14,000 yards in the last three years. Kelce is as rock-solid a first-round pick as one could ask for, don’t be afraid to pay up for guaranteed volume and WR1 like production. 

Round 2 – 2.07 – Antonio Gibson – Washington Football Team – RB12

Is Antonio Gibson the next CMC? There’s scuttlebutt in Washington that the Football Team will be increasing Antonio Gibson’s role in the passing game this season. Last year J.D. Mickissic led all NFL running backs in targets with 110. The WFT led the NFL in targeting running backs, dishing out 161, or close to 10 per game. Gibson saw 44 of those targets last year, which was only 27% of the running back total. 

I’m also contractually obligated to mention Gibson’s natural position at Memphis was wide receiver. Look for Gibson to have close to 70 targets and over 50 receptions this season. Antonio Gibson is a perfect running back to pair with WR2 Theory because he offers RB1 upside in the middle of the second round. If Gibson is gone when you are drafting, I would also take Najee Harris from the Pittsburgh Steelers.  

WR2 Theory in Action

BALTIMORE, MD – DECEMBER 27: Baltimore Ravens running back J.K. Dobbins (27) runs for a 2 yard touchdown in the second quarter during the New York Giants game versus the Baltimore Ravens on December 27, 2020 at M&T Bank Stadium in Baltimore, MD. (Photo by Mark Goldman/Icon Sportswire via Getty Images)

Round 3 – 3.06 – J.K. Dobbins – Baltimore Ravens – RB15

The Baltimore Ravens run the football, a lot. Last year they ran the football 555 times. Sure, Lamar Jackson accounted for 125 of those attempts, but that still leaves 430 attempts to be split between J.K. Dobbins and Gus Edwards. Look for Dobbins to shoulder between 225-250 of those carries, including goal-line work. Dobbins’s one downside is that he wasn’t featured in the passing game last season. But consider his increased snap share, he will naturally get more targets, probably close to 45, which gives him a solid RB2 floor. 

Another advantage for Dobbins is that he faces one of the easier run defense schedules according to Warren Sharp over at Sharpfootballstats.com. The Ravens have 12 matches against the 14 worst run defenses in the NFL, including Raiders, Chiefs, Lions, and Broncos to start the season. Look for Dobbins to pay off in solid WR2 Theory performances throughout the season.  

WR2 Theory in Action

Round 4 – 4.07 – Julio Jones – Tennessee Titans – WR16

Last season Julio Jones was being drafted as the consensus WR3 in 12 Team PPR leagues. He woefully underperformed due to injury and finished as WR52. Ouch. Fast forward a year and Jones is apparently healthy and has been traded to the Tennessee Titans.  A Titans team that finished fourth in yards per game with 396, all the while scoring over 30 points per game. Adding Julio Jones to the Titans’ offense is like lighting fireworks with dynamite, there’s going to be a hell of an explosion this year in Tennessee! 

Enough with the sensationalism, Julio Jones from the numbers looks primed to outproduce his ADP. Last season Corey Davis turned 65 catches into 984 yards and 5 touchdowns, good for WR30 and 191 fantasy points. Jones averages 1,289 receiving yards per season, and 1,200 yards is within reach if he can stay healthy for a full season.  

Round 5 – 5.06 – Darrell Henderson – Los Angeles Rams – RB22

Darrell Henderson is another running back that is a perfect fit for the WR2 Theory Lifestyle. He’s going to get the lion’s share of the carries and targets in an offense that rushed for 125 yards per game in 2020. Sean McVay is going to utilize Henderson close to 20 times a game, including in the red zone. 

Henderson is primed to be a solid RB2 all season and provides you with an immediate flex starter. Matthew Berry loves Darrell Henderson in the Ram’s Matthew Stafford-led offense this year and I agree. He’s a tremendous value at RB22. If someone snipes him from you, I’m also comfortable drafting Javonte Williams or Kareem Hunt in that order. 

WR2 Theory in Action

PHILADELPHIA, PA – AUGUST 12: Chase Claypool #11 of the Pittsburgh Steelers in action against the Philadelphia Eagles during the preseason game at Lincoln Financial Field on August 12, 2021 in Philadelphia, Pennsylvania. (Photo by Mitchell Leff/Getty Images)

Round 6 – 6.07 – Chase Claypool – Pittsburg Steelers – WR25

Chase Claypool is a monster! Last season he started 6 games and turned 62 receptions into WR22. Matt Harmon of Reception Perception charted Claypool and found he had a 75.4% success rate vs. press (80th percentile). Look for the Steelers to maximize his size and strength mismatch primarily down by the goal-line like they did last season. 

Last season Pittsburgh’s offense featured three top 25 fantasy pass catches. Claypool was targeted 75 times the last eight weeks of the regular season  I expect the Steelers to run the football more often in 2021, but still heavily lean on their wide receivers in the red zone and to move the chains. Claypool is currently coming off the board as a backend WR2 and is worth the 6th round draft capital.  

WR2 Theory in Action

DENVER, COLORADO – JANUARY 03: Jerry Jeudy #10 of the Denver Broncos on a 92 yard pass reception against the Las Vegas Raiders in the fourth quarter at Empower Field At Mile High on January 03, 2021 in Denver, Colorado. (Photo by Matthew Stockman/Getty Images)

Round 7 – 7.06 – Jerry Jeudy – Denver Broncos – WR32

Jerry Jeudy’s 116 rookie targets were second best to only Justin Jefferson’s 125 in 2020. Unfortunately, Jeudy only converted 52 of those targets for a 46% reception percentage, unlike the 70% Jefferson finished with. Jeudy is a natural play-maker with the ball in his hands. The only problem has been getting the ball to his hands and then keeping it there. Jeudy has flashed tremendous upside. Often leaving the whole fantasy community imagining “what if he had a real quarterback throwing him the football?” 

The Broncos hope to have at least one serviceable play-caller under center this season. Teddy Bridgewater was brought over in the off-season to challenge Drew Lock for the starting quarterback job. Last season Bridgewater supported three top 25 wide receivers, Robby Anderson WR17, Curtis Samuel, WR23, and D.J. Moore WR25. If Bridgewater wins the job, it should give Jeudy a bump over the less accurate Lock. 

“Good Morning Football’s” Peter Schrager is predicting a Jerry Jeudy break out in for 2021. I’m buying part of the hype Peter is selling and have Jeudy finishing as the WR1 on the Denver Broncos in 2021.  I’m completely comfortable targeting him as my WR3 in the 7th round of PPR drafts. 

WR2 Theory in Action

TAMPA, FLORIDA – AUGUST 14: Antonio Brown #81 of the Tampa Bay Buccaneers looks on during the fourth quarter against the Cincinnati Bengals during a preseason game at Raymond James Stadium on August 14, 2021 in Tampa, Florida. (Photo by Douglas P. DeFelice/Getty Images)

Round 8 – 8.07 – Antonio Brown – Tampa Bay Buccaneers – WR39

Antonio Brown is back! More precisely, has been back and will continue to be back for the foreseeable future with Tom Brady in Tampa Bay. Brown was a difference-maker for the Bucs during the playoff push, continuing on into the playoffs and Super Bowl, catching six touchdowns from week 15 to on. 

Brown is poised to see over 100 targets in an offense that threw for over 4,600 yards and averaged 30.8 points per game in 2020. I’m all in on Brown at his current WR39 ADP. He has 10 touchdown and 1,000-yard receiving upside. It’s hard to find that in the 8th round of PPR drafts. If you have to reach into the early 8th or late 7th to snag him, do it and put the WR2 Theory in action.

Round 9 – 9.06 – Michael Gallup – Dallas Cowboys – WR44

Last season Michael Gallup was being drafted as the WR32 with Dak Prescott. He finished the season as the WR38 without Dak playing most of the season. Now he is being drafted as the WR44 with Dak Prescott returning. I’ll let you do the math on that one.  

Gallup scored 212 fantasy points in 2019 with a healthy Dak, amassing over 1,100 yards on 66 receptions. I’m not predicting that Gallup will finish ahead of Amari Cooper and CeeDee Lamb, but he’s currently being drafted 32 spots behind Lamb and 29 spots behind Cooper. This disparity oozes value for those who don’t want to pay up for their fantasy points. 

You are not going to find another wide receiver with his ADP who has the potential to finish as a top 30 wide receiver. I am comfortable targeting Gallup as my WR4, even reaching into the late 8th round to snag him. He’s currently being drafted at the 9.11 in 12 Team PPR leagues. 

Round 10 – 10.07 – Darnell Mooney – Chicago Bears – WR49

Darnell Mooney had 98 targets in 2020. Let me say that again. Darnell Mooney

WR2 Theory in Action

JACKSONVILLE, FLORIDA – DECEMBER 27: Darnell Mooney #11 of the Chicago Bears runs the ball past Greg Mabin #34 of the Jacksonville Jaguars at TIAA Bank Field on December 27, 2020 in Jacksonville, Florida. (Photo by Sam Greenwood/Getty Images)

had 98 targets in 2020. And the Chicago Bears just traded away Anthony Miller to the Houston Texans. Mooney is practically the only other pass catcher in Chi-Town not named Allen Robinson.

The Bears have 107 vacated wide receiver targets from last season. It’s not unreasonable to project 25-30 of those targets being thrown Mooney’s way, bringing his target total for 2021 closer to 130. A wide receiver in the 10th round with weekly WR3 upside with a dynamic new quarterback gives me the chills. Mooney or bust for me!!  

Round 11 – 11.06 – Matt Ryan – Atlanta Falcons – QB15

Over the course of Matt Ryan’s 13-year career, he has averaged roughly 274 fantasy points per game. Last year he scored 280 points without a healthy Julio Jones. This year with Jones trades to the Titans, the focus of the passing attack shifts to Calvin Ridley and rookie first-round pick tight end, Kyle Pitts. 

Ridley is more than capable, finishing the 2020 season as the WR05 with 281 points last season. Pitts on the other hand is the wild card. Can he stay healthy? Will he actually play tight end or primarily run route out of the slot? My guy @Bo_McBigTime on Twitter, writer for NimblewNumbers.com, and RumBoyz.com thinks that Kyle Pitts will deliver over 1,000 yards and 12 touchdowns in 2021. 

If Kyle Pitts delivers a historic rookie tight end season, then Matty “Ice” will be nice at the price….OK, you get the point. Ryan is a sneaky late-round quarterback to pair with Russell Gage for a value stack attack. If you aren’t comfortable taking Ryan as your stand-alone QB1, pairing him with Kirk “You Like That” Cousins or Ryan “Fitzmagic” Fitzpatrick, and rotate based on weekly matchup.

KANSAS CITY, MISSOURI – DECEMBER 27: Russell Gage #83 of the Atlanta Falcons leaps as he is tackled by Charvarius Ward #35 and L’Jarius Sneed #38 of the Kansas City Chiefs during the fourth quarter at Arrowhead Stadium on December 27, 2020 in Kansas City, Missouri. (Photo by Jamie Squire/Getty Images)

Round 12 – 12.07 – Russell Gage – Atlanta Falcons – WR57

Speaking of Russell Gage, last season he finished the season with 110 targets, filling in for an oft-injured Julio Jones. Jones’s departure opens up 93 wide receiver targets that will need to find a new home. Sure, Kyle Pitts will garner a chunk of vacated targets, but so will Gage. 

It’s extremely hard to find another wide receiver who is going in the 12th round who has an open road to close to 125 targets. The Falcons defense is still not very good. Bad news for them, great news for PPR drafters who love targets for days. Gage is a steal at his ADP and a player that I will be leaving my home league draft this Saturday night.  

Round 13 – 13.06 – Lavatvius Murray – New Orleans Saints – RB46

The New Orleans Saints 2021 are a team in transition, moving away from a once rock-solid, Drew Brees. I mean, when he wasn’t getting his ribs smashed into the ground and missing half the season, he was reliable. Now Sean Payton is left to choose between Jameis “Crab Legs” Winston and the human Swiss Army Knife, Taysom Hill.

The good news is that whoever they choose will be handing the ball off to the Saint’s one-two punch of Alvin Kamara and Latavius Murray. Murray has averaged 146 carries the last two seasons since joining the Saints from Minnesota. His 10 fantasy points per game aren’t going to blow anyone away, but his consistency over the last 3 years should give managers confidence in his point floor, making him a flex play depending on favorable matchups and Kamara’s health.

Round 14 – 14.07 – James White – New England – RB50

The Patriots’ James White looks to bounce back in 2021 after a difficult 2020 season. According to Erik Scalavino of Patriots.com, “White appears to have overcome a slow start to this year’s camp and looks very much like the reliable pass-catching back he’s been throughout most of his Patriots career.” 

This is good news for drafters who are looking to maximize wide receiver upside and now need to find PPR running backs with weekly flex upside. White is a perfect running back to use as a bye-week filler or flex when the juicy matchups come around. Targeting him in the 14th round means that you are squeezing every drop of value out of your WR2 Theory picks. 

Round 15 – 15.06 – Elijah Moore – New York Jets – WR65

Elijah Moore is back from an early training camp quadricep injury and is once again making plays, burning defenders, and linking up with Zach Wilson for deep touchdowns. I’m all in on the Ole Miss speedster this year and think that his WR65 ADP is primarily because most of the fantasy community is sleeping on Wilson and the Jets in general. 

Moore’s PlayerProlfier comp is Tyler Lockett, which is good, I guess. Both have blazing 4.40 speed and operate out of the slot. Moore’s the playmaker the Jet’s need to take the top off the defense and Wilson has the arm to deliver the ball downfield for big plays. I’m leaving all my drafts with Moore or Corey Davis, as both will return value at their depressed ADPs.

Round 16 – 16.07 – Miami Dolphins Defense – DEF11

To be completely honest with you, I don’t ever draft defenses or kickers unless the draft requires it (Make sure to check with your commissioner and know what the league settings require). The Dolphins are a defense that played well last season, turning their opponents over 29 times, which was good for 3rd best in the NFL. You could do worse with your last pick in the draft. 

Here’s the completed WR2 Theory roster, including 8 WR2 Theory candidates. This roster has weekly winning upside, as well as season-long staying power given the strength at running back, wide receiver, and tight end. Matt Ryan is a serviceable quarterback but given the COVID-19 pandemic, it makes sense to grab another quarterback off of waivers to supplement production throughout the season. 

 

Round/

Pick 

  Player  Team POS Rank
1.06 Travis Kecle  Kansas City Chiefs  TE1
2.07 Antonio Gibson   Washington Football Team RB12
3.06 J.K. Dobbins   Baltimore Ravens  RB15
4.07 Julio Jones  Tennessee Titans  WR16
5.06 Darrell Henderson Los Angeles Rams RB22
6.07 Chase Claypool Pittsburgh Steelers  WR25
7.06 Jerry Jeudy  Denver Broncos  WR32
8.07 Antonio Brown Tampa Bay Buccaneers  WR39
9.06 Michael Gallup Dallas Cowboys  WR44
10.07 Darnell Mooney  Chicago Bears  WR49
11.06 Matt Ryan Atlanta Falcons  QB15
12.07 Russell Gage  Atlanta Falcons  WR57
13.06 Lavatvius Murray  New Orleans Saints RB46
14.07 James White New England  RB50
15.06 Elijah Moore  New York Jets WR65
16.07 Miami Dolphins Defense   Miami Dolphins  DEF11

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